Getting closer to the human side of Pharma : Paul Simms, Chairman, eyeforpharma




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Video title: Getting closer to the human side of Pharma : Paul Simms, Chairman, eyeforpharma
Released on: April 24, 2014. © PTV
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In This Episode:
    In this interview filmed at eyeforpharma Barcelona 2014 Fintan Walton speaks to Paul Simms, Chairman of eyeforpharma.
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In this interview filmed at eyeforpharma Barcelona 2014 Fintan Walton speaks to Paul Simms, Chairman of eyeforpharma. They discuss the level of change going on within the pharmaceutical industry, including the need to focus on the patient. They also talk about the key elements that pharma companies need to change and how they are aligning themselves with patients, collecting data and analysing that data and taking a much more active approach to spending time with patients.
In this interview filmed at eyeforpharma Barcelona 2014 Fintan Walton speaks to Paul Simms, Chairman of eyeforpharma. They discuss the level of change going on within the pharmaceutical industry, including the need to focus on the patient. They also talk about the key elements that pharma companies need to change and how they are aligning themselves with patients, collecting data and analysing that data and taking a much more active approach to spending time with patients.
Paul Simms
eyeforpharma
eyeforpharma